Gary Vaynerchuck recently talked at #SoMix2012, and there’s something that is central to everything he said and about how business is done, although he kind of sneaked it in there. But of course, when he slips a comment about the power of stories, we’re not missing it 😉
Here’s the secret that I barely like to talk about because I want to keep it to myself.
It’s all supply and demand, and it’s storytelling from the proper platform.
Here’s the whole talk:
And then later he said (around 1:01:00)
We are all only in the storytelling business. The story we tell to the customer is everything.
Gary is smart as hell when it comes to running a business. Listen to him 😉